News

Hyundai Motor and Hyundai Mobis unveil the concept of a new version of Hyundai Kona at the SEMA Show in Las Vegas

The adventure style car comes equipped with a luggage rack and an electric bike

  • Kona Jayde Concept 2024: Urban adventure vehicle.
  • Kona Jayde was created in collaboration with the American subsidiary of Hyundai Mobis, a manufacturer of genuine Hyundai parts and accessories.
  • The car comes with accessories such as a luggage rack and an electric bike.

Hyundai Motor and Hyundai Mobis unveiled the Hyundai Kona Jayde 2024 model concept at the SEMA Show 2023 – an event held from October 31 to November 3rd in Las Vegas, United States. SEMA Show is one of the largest automotive product fairs in the world, where manufacturers, distributors, retailers and enthusiasts gather to present and learn the latest innovations in the automotive industry.

Hyundai Jayde Concept is an urban crossover SUV designed to elevate your next adventure with style and sophistication. In addition to its visual appeal, Hyundai Kona Jayde can be ideally equipped for urban adventures with features such as a cargo box and even an electric bicycle.

Hyundai Kona Jayde 2024 concept unveiled at Sema 2023 in Las Vegas (Photo: Disclosure)

The seats have a special blue coating (Photo: Disclosure)

Genuine accessories such as plush carpeted rugs (Photo: Disclosure)

The Hyundai Jayde Concept is the result of a collaboration between Hyundai Motor and Mobis (Photo: Disclosure)

Exclusive urban style

The Hyundai Kona Jayde Concept was created especially for those who express their personal style through their cars, featuring a special blue trim that immediately sets it apart. The aerodynamic enhancements make the Hyundai Kona stand out even more, especially the bold front contour, the unique bumper design, and the elegant rear spoiler.

Incorporating style and boldness, the vehicle features custom wheels with an exclusive ‘brushed’ black finish. The wheels are covered in robust 20-inch tires, guaranteeing unique style and performance, as well as a stability that adjusts to the ground, provided by a set of lowered springs.

Accessories developed by Hyundai Mobis make the Hyundai Kona look even more attractive (Photo: Disclosure)

Estilo e praticidade

This concept vehicle is the result of a collaboration between Hyundai Motor and Hyundai Mobis, a manufacturer of genuine Hyundai parts and accessories. Thanks to this partnership, the Hyundai Jayde Concept also features a series of genuine accessories to extend the functionality of its interior, including stylized door sills, a reversible loading tray and plush carpeted floor mats. The car is also equipped with other items such as a portable charger and an adapter for powering cell phones, laptops and video cameras.

The Hyundai Kona Jayde Concept 2024 is not expected to arrive on the Brazilian market.

About Hyundai Mobis

Founded on July 1, 1977, Hyundai Mobis is a Hyundai Group company, which manufactures automotive parts based in Seoul, South Korea. By offering high-quality products, technologies and services, Hyundai Mobis has strengthened its position in the automotive parts industry to become the sixth largest global automotive parts supplier by 2023. Today, Hyundai Mobis has more than 30,000 employees, with more than two-thirds of them based outside of Korea in subsidiaries around the world. In Brazil, Hyundai Mobis had its plant established in 2012 at the Automotive Park of Piracicaba (SP), starting its activities in September of the same year. With more than 600 employees, Hyundai Mobis has two operational units and one administrative unit in the country. Visit the institutional website (www.hyundaimobis.com.br) and our social media networks Facebook (www.facebook.com/hyundaimobis), Instagram (www.instagram.com/hyundaimobisbr), YouTube (www.youtube.com/@hyundaimobisbr e LinkedIn (www.linkedin.com/company/hyundai-mobis/).

About Hyundai Motor Brasil/ Hyundai Motor Central & South Americas

Hyundai Motor Brasil has been present in the country since 2012, when it opened its plant in Piracicaba (SP). With 3,200 employees, it is responsible for manufacturing and marketing the HB20 compact vehicle family and the Creta compact SUV. From Brazil, the brand coordinates commercial operations for the Central and South American region and exports to neighboring countries such as Argentina, Colombia, Paraguay, and Uruguay. To learn more about Hyundai and its products in Brazil, access www.hyundai.com.br. Also follow the day to day of the brand on social networks: Facebook (www.facebook.com/hyundaimobis), Instagram (www.instagram.com/hyundaimobisbr), YouTube (www.youtube.com/@hyuundaimobisbr e LinkedIn (www. https://www.linkedin.com/company/hyundai-mobis/.

About Hyundai Motor Company

Founded in 1967, Hyundai Motor Company is present in more than 200 countries with about 120,000 employees dedicated to addressing mobility challenges worldwide. Based on the brand vision “Progress for Humanity,” Hyundai Motor is accelerating its transformation into an intelligent mobility solutions provider. The company invests in advanced technologies such as robotics and Advanced Air Mobility (AAM) to bring revolutionary solutions, while looking for open innovation to develop future mobility services. Seeking a sustainable future for the world, Hyundai will continue to employ its efforts to introduce zero-emission vehicles equipped with the highest technology in electrification, leading the hydrogen fuel cell industry. More information about Hyundai Motor Company and its products can be found at worldwide.hyundai.com or globalpr.hyundai.com.

Share

Contact us

If you have questions or want to know more about our products and services, please contact us!